Frequently Asked Questions

Question 1

What makes Author.Inc different from traditional publishing or ghostwriting?

Accepted Answer

Author.Inc combines the best of publishing and ghostwriting while eliminating their biggest drawbacks. Traditional publishing often takes 1-3 years with complex approval steps, while Author.Inc delivers a professionally published book in about 90 days. Instead of using a ghostwriter who may not fully capture your expertise or voice, Author.Inc uses a proprietary interview process where you speak your ideas in focused sessions. The result is a high-quality book crafted by a world-class team — your words, your voice, nothing lost in translation — while you retain full IP ownership and 100% of royalties.

Question 2

Will Author.Inc help me flesh out my book idea?

Accepted Answer

Yes. Author.Inc supports you through book idea development, positioning, audience strategy, and structure to ensure you are writing the right book to reach your goals. This includes defining your book's purpose and target reader, developing a high-impact messaging framework, and aligning your book's content with your broader business objectives.

Question 3

Do I need to write the book myself?

Accepted Answer

No. After helping you develop the book idea, create a detailed outline, and build a story vault, the Author.Inc team interviews you over the course of two days to capture your expertise in your own words. They then draft the manuscript for you. Once your first draft is ready, you can refine it further, ensuring your expertise shines through without ever having to face a blank page.

Question 4

Will the book sound like me?

Accepted Answer

Yes. Author.Inc uses a proprietary interview process that captures your authentic voice, ensuring the book reflects your tone, personality, and ideas. By removing the traditional ghostwriter filter — where a writer who may not understand your industry interprets your ideas — readers feel like they are hearing directly from you while your expertise is maintained.

Question 5

How long does it take to write and publish a business book?

Accepted Answer

With Author.Inc, your first draft can be ready in just one week, and a fully published book can be completed within 90 days. Traditional publishing methods typically take 1-3 years, and traditional ghostwriting companies often take 6-12 months. Author.Inc's process is designed for busy founders and executives who want the highest quality results in a fraction of the time.

Question 6

Who is the Author.Inc process designed for?

Accepted Answer

Author.Inc is built for time-starved experts, entrepreneurs, CEOs, founders, and thought leaders who want to share their expertise, elevate their brand, and make an impact through a professionally published book. If you value efficiency and high-quality results and do not want the cumbersome experience of traditional publishing or ghostwriting, Author.Inc is designed for you.

Question 7

What is the ROI of writing a business book?

Accepted Answer

A book is a powerful tool to establish authority, boost your brand, and unlock new opportunities well beyond book sales. Author.Inc clients have leveraged their books to secure high-profile speaking engagements, attract new clients, and create multi-million dollar opportunities. For example, one author generated over $10M in new business within the first year of publishing. Books open additional revenue streams such as consulting, coaching, workshops, digital courses, and strategic partnerships that fuel long-term growth.

Question 8

Can Author.Inc help me market my book?

Accepted Answer

Yes. Author.Inc integrates comprehensive marketing strategies into the publishing process to maximize your book's impact and ROI. Rather than a short pre-launch blitz, they help develop a sustainable, long-term marketing approach that positions your book as a dynamic growth asset. This includes differentiation strategy, a compelling launch plan, done-with-you marketing support, and year-long weekly Author Hours coaching sessions to help your book continually attract new clients and business opportunities.

Question 9

Do I retain ownership and control of my book?

Accepted Answer

Yes. With Author.Inc, you retain full IP ownership, keep 100% of royalties, and control every detail from content and design to final manuscript approval. Unlike traditional publishers who keep rights and most royalties, Author.Inc empowers authors to own every aspect of their book and make all creative and business decisions.

Question 10

How does the 2-day recording session work?

Accepted Answer

The 2-day recording session brings your book to life through guided coaching using the detailed outline and stories prepared beforehand. Sessions are structured, efficient, and high-energy to capture your best ideas and leave you with a solid first draft. You choose your experience: a Luxury option (an in-person immersive retreat at a 5-star hotel) or a Lifestyle option (a fully remote session with the same support and structure).

Question 11

How can you publish a book so quickly without compromising quality?

Accepted Answer

Author.Inc has perfected a process where speed and quality work hand in hand. Every step from capturing ideas to editing and design is streamlined yet meticulous. Instead of dragging the process over months or years, the team focuses on intensive, dedicated work sessions that extract insights quickly, avoiding unnecessary delays while maintaining a high level of craftsmanship. Given the team's experience helping sell over 10 million books, first drafts are often higher quality than traditional ghostwriting companies that take 6-12 months.

Question 12

What does Book Vision and Strategy include?

Accepted Answer

This phase defines your book's core message, positioning, and structure before recording. You work with the Author.Inc team to define your book's purpose and target reader, develop a high-impact messaging framework, and align your content with your broader business goals. By the end, you have total clarity on your book's structure and strategic purpose.

Question 13

What is included in the detailed chapter outlines?

Accepted Answer

You receive a complete, structured breakdown of each chapter, ensuring that when you record, you stay on track, on message, and focused on delivering value. This makes recording seamless and guarantees a strong, well-organized manuscript.

Question 14

What does completed manuscript mean?

Accepted Answer

A completed manuscript is a fully structured and transcribed manuscript based on your recordings. It is not yet professionally edited — that happens at the next stage. This gives you a solid working draft to review and refine.

Question 15

What is included in the editing and publishing plan?

Accepted Answer

This is a personalized execution plan that includes a structured editing roadmap, publishing pathways tailored to your goals, and a clear step-by-step timeline. It equips you with everything needed to take your manuscript from draft to published book, whether you continue with Author.Inc or explore other options.

Question 16

What does professional editing include?

Accepted Answer

Your book goes through a full professional edit including structural edits to refine flow and clarity, line editing for tone and consistency, and final proofing to ensure a polished, high-quality manuscript that meets professional publishing standards.

Question 17

What does cover and interior design include?

Accepted Answer

Your book's cover is crafted by top-tier designers who understand market psychology, and the interior is formatted for clean, readable layouts optimized for both digital and print formats. The result is a book that looks like a bestseller, not just reads like one.

Question 18

How does global Amazon distribution work?

Accepted Answer

Your book is set up and optimized for worldwide availability through Amazon and key retailers. Author.Inc ensures proper metadata, categories, and discoverability, with your book available in print, digital, and Kindle formats for readers worldwide.

Question 19

What does multi-year brand strategy include?

Accepted Answer

This is a custom strategy to leverage your book into speaking engagements, consulting, and media opportunities, with quarterly strategic reviews to maintain momentum. It includes business model alignment so your book drives sustained revenue, not just initial sales. At this level, your book becomes a career-defining asset.

Question 20

What does exclusive VIP access include?

Accepted Answer

VIP access provides direct access to Author.Inc co-founder and New York Times bestselling editor Charlie Hoehn, along with top-tier publishing experts. This includes private strategy sessions tailored to your business, high-touch execution, elite-level networking, and priority support.

Publish Package Questions

How leaders create
books that scale.

Publish Package Questions

How leaders createbooks that scale.

How leaders create
books that scale.